Blue Tokai

Blue Tokai is a leading Indian specialty coffee brand expanding across the GCC. Despite strong brand reputation and strong customer loyalty, they struggled with limited marketplace visibility and manual operational processes.

SMARTT AI Commerce OS acts as a growth partner, managing end-to-end marketplace operations through its AI-powered platform from listings to fulfillment enabling brands to scale quickly across regions.

Year
2025
Industry
Beverages / Coffee
Scope of work
Listing Management
,  
Optimization
,  
Fulfillment Automation
Timeline
May 2025 – Ongoing

Project Overview

Blue Tokai operates within the specialty coffee and premium beverage sector. They faced visibility and conversion limitations on marketplaces, which affected visibility and scalability. Using SMARTT AI Commerce OS, we directly managed marketplace operations, including listings, content optimization, and fulfillment coordination.

Our AI-powered system and API integrations allowed the brand to go live across multiple marketplaces within days, achieving faster automation and measurable results. Through consistent optimization and AI automation, we scaled listings across multiple platforms and increased visibility, achieving sustained organic sales growth month over month.

Project Image
Project Image

Our Approach

We implemented a unified AI-powered system enabling seamless automation and visibility across all commerce touchpoints.

AI Brand Refresh

Redefined digital identity to reflect enterprise scalability, precision, and intelligence.

Automated Catalog Enrichment

Implemented AI models to optimize product metadata, visuals, and discoverability.

Commerce Process Automation

Automated SKU listings, regional pricing alignment, and fulfillment routing.

Performance Intelligence Layer

Deployed analytics dashboards for revenue attribution, engagement, and retention tracking.

Project Image

The Results

+100%
GMV Growth, through automation and marketplace visibility.
+90%
Orders Growth, from optimized listings and AI keyword enrichment.
“SMARTT AI enabled Blue Tokai to scale regionally with precision and speed through intelligent listing automation and data-driven insights.”
Ready to Scale Smarter?
Let’s build your AI Commerce OS.
Get in Touch

Proof That Plug & Play Works

Real results from brands who scaled faster with Smartt AI as their Merchant, Importer, and Seller of Record.